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Staying Compliant With State Data Privacy Legislation

In the last ten years or so, there has been increasing concern about how companies collect users' data, what the companies do with the information, and whether they can protect it adequately. Although there is no federal regulation for online data...
by Mike Higgins
April 22, 2021

Have We Become Desensitized to Data Breaches?

Sometime in March 2021, news broke that Facebook failed to report a significant data breach that occurred in August 2019 in which personal data from more than 530 million users was stolen by an outside source. Unfortunately, less than three weeks...
by Mike Higgins
April 18, 2021

Zero Party Data 101: The Future is Here

The writing is on the wall. Cookies will be a thing of the past in the very near future. In fact, it is already in the works. The good news is that many groups (Yes, Google FloC is one of them) solutions are already here that will be just as...
by Mike Higgins
March 23, 2021

Consequences of Bad Data on Sales

Data is a key component in every business. The success or failure of a business depends on the quality of the data collected, stored, and consumed by the business. Data affects all aspects of the business including the sales department. Sales...
by Mike Higgins

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